CGC’s communication team is comprised of copywriters, bloggers, digital marketers, social media specialists, and brand experts that share the common belief that establishing a clear, distinct voice is imperative in telling your organization’s story. CGC will ensure that your communications are cohesive by approaching your content in an informed, disciplined, and thoughtful manner that will translate to your website, marketing materials, and digital platforms. Our diverse team of storytellers believe in the importance of background research, brand consistency, and personifying your mission. In 2016, CGC’s communication team cultivated over 20,000 new followers on Facebook, Instagram, and Twitter and built the brand identities of several leading nonprofit, corporate, and startup brands both nationally and internationally.
HOW CGC CAN HELP →
CGC’s communication team will integrate themselves into your organization and develop a comprehensive understanding of your organization’s mission, vision, and brand, compiling a folder of the language that your organization is currently using.
Once the content has been compiled, CGC will edit the copy in a clear and concise manner and create a Copy Guidelines document that will serve as a glossary of terms to support the specific copywriting content for your organization. This content will be updated as your language continues to evolve.
Upon completion of the Copy Guidelines, CGC will work alongside your team to develop a comprehensive 12-month strategy outlining your organization’s unique digital voice and providing platform-specific blueprints for achieving the agreed-upon goals.
Once the 12-month communication strategy has been built, CGC will manage daily postings by means of Hootsuite, create digital content that supports your marketing efforts, and develop a system to achieve real-time organizational updates, as well as, managing direct engagement with followers and fans.
Throughout the year, CGC will work with your team to edit and repurpose outdated content, as well as provide reporting to analyze strategies, identify areas of improvement, and suggest new tools, methods, and platforms as they emerge.
PACKAGE OPTIONS →
We think of ourselves as part of your team, so that’s how we’ve created the packages we offer. Each package includes the services we recommend based on the kind of team member you need. Let’s talk about what you need and what fits your budget.
Services available with extra monthly support hours include coaching/strategy sessions, market research, social media analytics, additional social media campaigns, infographic design, email analytics, email design, email distribution, editing established copy, copywriting (website, newsletters, emails, and other marketing materials), crafting annual report language, drafting testimonials, direct mail and thank you letters.
Support offered at an additional cost includes on-site social media.