Podcast: Taking an Analog Approach to Digital Fundraising

Nonstop Nonprofit podcast released 6/23/2020 by Funraise

Episode Summary

This episode features Chris Hammond, CEO of Corporate Giving Connection. Think peer-to-peer has jumped the shark? Think again. Peer-to-peer fundraising is more than just pretty images and friendly technology, and when you take an analog approach to this digital powerhouse, it’s more powerful than ever.

Episode Notes

Chris Hammond, CEO of Corporate Giving Connection, breaks down his method to peer-to-peer maximization in a personal CEO-to-CEO conversation with Funraise CEO and Co-founder Justin Wheeler. 

Chris takes us down both personal and professional roads—his path to CEO-status is strikingly similar to Justin’s—and addresses the challenges that Black men in America face building businesses. 

He also gives compelling reasons to layer your peer-to-peer tactics, including all the non-digital tricks you’ve developed over the years.

In this webinar, you’ll hear from Chris…

  • How peer-to-peer can do more than just stand the test of time
  • Examples of successful blended P2P campaigns
  • The most valuable 10 minutes of research you’ll spend
  • Why messaging matters when you’re talking fundraising success

You may just find that layering the best of off-and-online P2P tools leads to a whole new world of digital fundraising. 

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